Anthony Lydall

Senior Research Executive

BA Hons (1st Class) Management Studies & German
CIM Advanced Certificate in Marketing

Anthony is primarily involved in the delivery of our research-led marketing projects / both marketing and research projects. Prior to joining Strategic Marketing, Anthony was Assistant Marketing Manager with Osram in London and was employed by Audi HQ in Germany, where he was involved in the launch of the now famous Audi TT. His core skill set includes research, analysis and reporting, creative marketing and direct mail. A perfectionist at heart, he has a keen eye for detail.

Hobbies & Interests

Running - I've finished in the top 100 the past two times I've done the Cardiff half marathon (race attracts over 5,000 runners). Personal Best is 1 hour 27 mins, perhaps the record for a market researcher.
I play in a band ranked in the top 30 in the country so it's pretty serious stuff, like having a second job that I don't get paid for.

If a film was made about your life, who would play you and why?

George Clooney, so that people who don't know me would think I'm good looking.

What is your motto in life?

Be different